The East Asian-Australasian Flyway Partnership (EAAFP) was announced as an official Partner of the World Migratory Bird Day campaign during the 11th Meeting of Partners (MOP11) of the EAAFP which ended in Brisbane, Australia today. The new Partnership unites efforts to raise awareness to conserve migratory birds globally. The World Migratory Bird is an annual global awareness-raising campaign to celebrate the amazing journeys of migratory birds, and to inspire worldwide conservation of migratory birds and their habitats. Traditionally observed on the second Saturday of May and October, the two days of World Migratory Bird Day are a way to reflect the cyclical nature of bird migration as well as the fact that there are varying peak migration periods in the northern and southern hemispheres.